Ciné-Passion – International Movie Posters

Ciné-Passion tells the story of cinema from 1920 to the present in 75 highlights of the movie poster genre. The reprints presented are all subjective, artistic interpretations of what the films they advertise are all about. In addition to those periods and countries that celebrated the movie poster, it will also showcase those outstanding designers who devoted themselves to this medium. They all developed a distinctive visual style of their own, incorporating portraits of stars and film stills only after creatively reworking them as symbolically charged images of the movie as a whole.

Keywords: Media Design

Exhibitions and events

Collection Highlights

Permanent exhibition

When Max Bill’s Ulm Stool meets Albrecht Dürer’s Apocalypse (1498) and Adrian Frutiger’s Univers font encounters a Balenciaga cocktail dress, when Sophie Taeuber-Arp’s puppets dance around a SBB...

Poster Stories

Permanent exhibition

Large-scale design history: from its beginnings over 100 years ago to the present day, the pictorial poster has achieved impressive stylistic diversity. Icons line up alongside rediscoveries, from...

Swiss Design Lounge

Permanent exhibition

How about biding your time while discovering and trying out outstanding Swiss design at the same time? The Swiss Design Lounge at our newly refurbished main building on Ausstellungsstrasse now...

Oliviero Toscani: Photography and Provocation

Temporary exhibition at Museum für Gestaltung Zürich, Ausstellungsstrasse until 05.01.2025

His images are arresting, disturbing, outrageous. As a photographer, creative director, and image editor, Oliviero Toscani made history and revolutionized commercial communications. He first came to...

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