Oïphorie: atelier oï

To mark the opening of the refurbished main building on Ausstellungsstrasse, Swiss design agency atelier oï will be staging several spacious installations in the large hall, which is now once again two stories high. The troïka of the agency’s founding members lets visitors immerse themselves in an atmosphere suffused with light, color, and movement while creating a stage for the atelier’s multifaceted works. Its approach is interdisciplinary, international, and spans all dimensions, from the coffee cup to the factory building. Clients include Foscarini, Louis Vuitton, Nespresso, or Röthlisberger; atelier oï also carries out self-initiated projects — forever shaped by an interest in the manifold interrelations between materials, craftsmanship, and form. Material studies, prototypes, products, and pictures offer insights into its both systematic and playful working methods.


Exhibitions and events

Collection Highlights

Permanent exhibition

When Max Bill’s Ulm Stool meets Albrecht Dürer’s Apocalypse (1498) and Adrian Frutiger’s Univers font encounters a Balenciaga cocktail dress, when Sophie Taeuber-Arp’s puppets dance around a SBB...

Poster Stories

Permanent exhibition

Large-scale design history: from its beginnings over 100 years ago to the present day, the pictorial poster has achieved impressive stylistic diversity. Icons line up alongside rediscoveries, from...

Swiss Design Lounge

Permanent exhibition

How about biding your time while discovering and trying out outstanding Swiss design at the same time? The Swiss Design Lounge at our newly refurbished main building on Ausstellungsstrasse now...

Ciné-Passion – International Movie Posters

Temporary exhibition at Museum für Gestaltung Zürich, Ausstellungsstrasse until 26.10.2025

Ciné-Passion tells the story of cinema from 1920 to the present in 75 highlights of the movie poster genre. The reprints presented are all subjective, artistic interpretations of what the films they...

Susanne Bartsch —Transformation!

Temporary exhibition at Museum für Gestaltung Zürich, Ausstellungsstrasse until 07.12.2025

The exhibition takes the viewers on a wild club night and shows how transformative and liberating fashion can be. Susanne Bartsch is a style icon and the mind behind some of New York’s most legendary...

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